Laneige

Laneige is one of the most popular Korean makeup brands in Singapore. The brand is widely available in Singapore and is recognized for its inventive and premium products that aim to hydrate and nourish the skin. Some of the most famous Laneige makeup products in Singapore include the BB Cushion, Layering Cover Cushion, Two Tone Lip Bar, Ideal Shadow Quad, and Jet Curling Mascara.

Laneige's BB Cushion is a popular product that combines makeup and skincare benefits, offering buildable coverage and hydrating ingredients like hyaluronic acid and mineral water. The Layering Cover Cushion is another popular product that provides long-lasting coverage while also moisturizing the skin. The Two Tone Lip Bar, Ideal Shadow Quad, and Jet Curling Mascara are also well-loved products that offer unique features and high-quality formulations.

In particular, Laneige products are popular among young adults and women in their 20s and 30s. This demographic is often interested in trying new skincare products and experimenting with different brands.

Founded: 1994
Founder: Amore Pacific
Headquarters: Seoul, South Korea

Instagram: instagram.com/laneige_kr/ (414K followers)

Website: https://us.laneige.com/