Sulwhasoo

Sulwhasoo is a Korean beauty brand that has a pioneer spirit that still inspires it today, and it is known for exploring the unknown and infusing ginseng with skincare, making it the first brand to do so. Sulwhasoo creates products that are works of art, powered by heritage and unique skin science to transcend time and generations. The brand's commitment to artistry and creativity is reflected in its products, which are designed to provide a luxurious and transformative skincare experience. Sulwhasoo aims to bring new experiences globally, inspiring people to explore their heritage and create their own version of beauty. The brand's focus on heritage and unique skin science has helped it gain popularity in Korea and around the world.

Two of the most popular Sulwhasoo makeup products are the ShineClassic Powder Compact and the Perfect Brow Kit. The ShineClassic Powder Compact is a compact powder that provides a natural, radiant finish while also helping to control shine throughout the day. It is formulated with skin-nourishing ingredients like apricot kernel oil and Korean herbs, making it a great option for those who want a makeup product that also provides skincare benefits. This powder is available in a range of shades, so it's easy to find one that matches your skin tone.

The Perfect Brow Kit is a comprehensive kit that provides everything you need to create natural-looking brows. It contains a brow powder, brow wax, and a dual-ended brush for easy application. The brow powder is available in three shades, making it easy to find one that matches your hair color. The brow wax helps to keep brows in place throughout the day, while the dual-ended brush makes it easy to apply and blend the product.

Founded: 1997
Founder: Sung-hwan Suh
Headquarters: Seoul, South Korea

Instagram: instagram.com/sulwhasoo.official/ (201k followers)

Website: https://www.sulwhasoo.com/