The Invisible Gorilla – Christopher Chabris and Daniel Simons

According to The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth, when people are concentrated on one thing, they tend to neglect everything else.


The title of the book refers to a previous study in this area: when participants are told to count how many times players pass the ball in a basketball game, they don't even notice a gorilla wandering through the game! In this fascinating book, Chabris and Simmons do a wonderful job of proving that people don't notice as much as people think they do.


Link to buy: https://bom.so/wP8HAw

The Invisible Gorilla
The Invisible Gorilla
Christopher Chabris and Daniel Simons
Christopher Chabris and Daniel Simons

Toplist Joint Stock Company
Address: 3rd floor, Viet Tower Building, No. 01 Thai Ha Street, Trung Liet Ward, Dong Da District, Hanoi City, Vietnam
Phone: +84369132468 - Tax code: 0108747679
Social network license number 370/GP-BTTTT issued by the Ministry of Information and Communications on September 9, 2019
Privacy Policy