Tokopedia
Tokopedia, a local eCommerce platform, holds a considerable share of the enormous Indonesian market. It was formed in 2011 by two Indonesian entrepreneurs from a tiny Indonesian city with the goal of redressing inequities and democratizing trade throughout the country. Their company's name is derived from the Indonesian word "Toko," which means "shop" and "encyclopedia." Tokopedia has grown from strength to strength over the years, gaining investment from a number of global venture capital firms, including China's Alibaba and Japan's SoftBank.
Tokopedia is known for its boisterous marketing initiatives, which include festivities with international and local pop stars, in addition to being a cornerstone of the Indonesian eCommerce sector. Bands like SM*SH and BTS are among the guest celebrities.
Tokopedia's annual GMV is projected to be between 14 and 15 billion dollars. Tokopedia and Shopee are presently two major participants in the Indonesian eCommerce business, each controlling roughly 30-35 percent of the market.
Founded: 2011
Headquarters: Jakarta, Indonesia
Average monthly visits: 150M
Estimated yearly GMV: 14B USD
Website: www.tokopedia.com