Vespa

Vespa is an iconic Italian brand known for its classic scooters. The first Vespa model, the Vespa 98, was introduced in 1946 by Piaggio's founder, Rinaldo Piaggio. "Vespa" means "wasp" in Italian and was inspired by the scooter's sleek and aerodynamic design.

Vespa scooters are celebrated for their timeless and elegant design. They feature a distinctive monocoque steel frame, which gives them a sleek and uncluttered appearance. The rounded lines, a single front headlamp, and a step-through frame have become synonymous with Vespa's aesthetic. The classic Vespa design has remained unchanged, making it instantly recognizable.

Some popular Vespa models include the Primavera, GTS, and Sprint. These scooters come in different engine sizes, from smaller 50cc models for urban commuting to more powerful 300cc options for longer rides. Despite their classic appearance, Vespa scooters incorporate modern technology, including features like fuel injection, anti-lock brakes (ABS), and electronic stability control (ESC). The brand has also embraced electric mobility with the Vespa Elettrica, blending traditional styles with eco-friendly electric propulsion.

Vespa scooters are sold in numerous countries and symbolize Italian style and culture. They have a strong presence in popular culture, appearing in movies, television shows, and fashion shoots. Vespa scooters can be tailored to individual tastes, from custom paint jobs to various accessories. Vespa scooters remain a beloved and enduring symbol of Italian design and engineering.

Founded: in 1946

Headquarters: Pontedera, Tuscany, Italy

Website: https://www.vespa.com/