Top 7 Best Social Media Marketing Courses

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Any digital business must include social media marketing. It can help you cultivate a loyal following, increase sales, and expand your brand. Taking a social ... read more...

  1. Social Media Marketing Specialization by Northwestern University (Coursera) ranks first in the list of best social media marketing courses. This is another specialization program designed by Northwestern University to help you learn how to manage your social approaches, develop your online audience, and launch your social brand in five courses. This program is basically focused on providing you with two main objectives, which include social analytics tools and preparation to help you become an influencer on social media. Besides, you also get the knowledge and resources to build a complete social media marketing strategy from consumer insights to final justification metrics. The course is included with interactive quizzes, graded assignments, hands-on exercises, practice exams, and much more to help you learn the concepts more clearly.

    Enrolling in this program allows you to learn about a variety of issues related to the current digital marketing environment, such as digital marketing analytics, search engine optimization, 3D printing, and more. This specialty program comprises of seven courses, each of which help you grasp specific topics in digital marketing, such as digital analytics for marketers, digital media and marketing strategies, marketing in an analog world, and more. Additionally, upon successful completion of the course, you have the opportunity to put your newfound knowledge to use on a real-world capstone project.


    • A fantastic specialized program that assists you in covering the most important aspects of social media marketing in order to advance your profession.
    • Dive into social media's Big Data to have a better understanding of what you can learn from exceptional interactions with your customers or followers.
    • Gain a comprehensive grasp of the data and improve the efficacy of your content strategy by making better judgments.
    • Get customized toolkits with pertinent information during the course, as well as a market planning toolkit when you pay for the capstone project.

    Duration: 5 months
    Rating: 4.7/5.0
    Enroll here:
    Social Media Marketing Specialization by Northwestern University (Coursera)

  2. Social Media Marketing MASTERY 2020 – Learn Ads on 10+ Platforms (Udemy) ranks 2nd in the list of best social media marketing courses. Individuals interested in understanding social media marketing courses can benefit from this course, which was designed specifically to help you master the fundamental concepts of the field. While getting a solid understanding of social media marketing concepts, you not only learn the basics, but you are also gain in-depth knowledge of various essential concepts, such as how to monetize the social platform, how to create exceedingly improved and high-quality paid ads on all social media platforms, and so on.

    The course was established by Course Envy, a company that has taught more than 20,000 students across the world about social media marketing. You might also want to have a look at the Best Google Adwords Course. Learners can build and consolidate company identity, improve reach within a target market, increase engagement with followers, boost sales revenue, and more by following the advice provided in a social media marketing courses.


    • Learn the principal and strategies that work for everyone, and can be used to build highly converting ads for every business
    • Get in-depth knowledge of how to optimize paid strategy on all social media platforms and how to streamline your posting process
    • Learn how to use Google Business to benefit your local business and help your search engine optimization, and Web 2.0 blogs to expand your reach with SEO
    • Be able to increase your page likes, account following, and post engagement while increasing potential customers with your ads

    Duration: 8-9 hours
    Rating: 4.6/5.0
    Enroll here:
  3. Trending Social Media Marketing Courses (LinkedIn Learning) ranks 3rd in the list of best social media marketing courses. In terms of providing real and relevant social media marketing courses, LinkedIn Learning has become a significant platform. LinkedIn Learning recognizes the basic needs of students because it is a social media platform. That's why it offers a variety of courses and classes, like Content Marketing: Social Media, Marketing Tools for Social Media Marketing, Small Business Management, and many others. Each of these courses includes video lectures, graded assignments, hands-on projects, practical tests, and real-world ad campaign scenarios to help you better grasp the procedures.

    You also receive a certificate of accomplishment upon successful completion of the courses, which you may include on your resume or LinkedIn profile. Also, on successful completion of the course, you get the opportunity to apply the skills on a real-life capstone project. Don’t forget to check the Best Instagram Marketing Courses curated. You can study from any device that can connect to the internet, making it convenient to learn on the road or whenever you have free time. You receive a certificate of completion once you have completed the course.


    • Designed and created by some of the best instructors of LinkedIn Learning, who be available throughout the courses to help you resolve your queries
    • Know about various tactics and techniques that can be used with the social media platforms to gain more followers and visitors on your posts
    • Learn how you can grow your small business at a rapid speed by using social media platforms with adequate marketing techniques
    • Study from the comfort of your home without any deadlines

    Duration: Self-paced
    Rating: 4.5/5.0
    Enroll here:
    Trending Social Media Marketing Courses (LinkedIn Learning)
  4. Free Social Media Marketing Courses (Alison) ranks 4th in the list of best social media marketing courses. If you're still undecided about which social media marketing courses to take, Alison's two courses can assist you in your search. These courses are created with the needs of today's users in mind, so that they may get the most out of them. One of these two courses is specifically tailored for small enterprises, while the other is a diploma program for everyone. These courses teach you how to manage marketing campaigns, improve sales, and meet marketing goals using social media platforms. You also receive a certificate of accomplishment upon completion of the course, which assist you in obtaining your desired position in Digital Marketing.

    This course might be your entire guide to mastering the main content marketing tactics that content marketers employ to acquire and keep profitable consumers. Throughout the course, you'll have access to a variety of video lectures, practice examinations, quizzes, hands-on exercises, and other resources designed to help you assess your learning abilities.


    • Two specialized classes that teach you the fundamentals and main concepts of social media marketing.
    • Understand social media strategies and how to employ them as a potent tool for product and service branding.
    • Learn how to gain positive feedback on your products and broaden their reach while staying current with important industry discussions.
    • With this training course, you learn how to research and plan for a dynamic website, as well as how to measure and improve social media management.

    Duration: Variable
    Rating: 4.5/5.0
    Enroll here:
    Free Social Media Marketing Courses (Alison)
  5. This list of courses and classes is the ideal alternative for anyone who wants to study the best methods and strategies for social media marketing for free. edX offers a variety of social media marketing courses, all of which are created by renowned universities across the world, including Boston University, UBC, Curtin University, and others. Strategic Social Media Marketing, Marketing Digital: Content & Community Manager, Online Marketing Strategies, Marketing Digital, and others are among the courses on the list that you can start with.

    Another excellent feature of these courses is that they are all evaluated and confirmed by edX certified teachers, ensuring that there is no risk of fraud. During the course, you get access to various video lectures, practice exams, quizzes, hands-on exercises, and much more that are expressly provided to help you test your learning skills.


    • A complete range of courses and tutorials is aimed to help you master social media marketing tools and methods so you may enhance your profession and build your online marketing skills.
    • - Dive deeper into certain characteristics and issues of the social web, such as writing for social media and how to use Facebook, Instagram, Twitter, YouTube, and other platforms to socialize your business.
    • – Learn the ins and outs of social media optimization to establish a steady profession in social media services or to successfully run your own company.
    • - After paying a little price, receive a certificate of completion for each course.

    Duration: Variable
    Rating: 4.5/5
    Enroll here:
    Social Media Marketing Courses (edX)
  6. Skillshare is another excellent platform where you can find a variety of digital media marketing classes and training materials, many of which provide useful information. The best part about these courses is that they were all designed and vetted by some of Skillshare's best teachers, many of whom have years of experience in the industry of digital marketing.

    You learn how to develop an official channel that's worth following, how to construct an Instagram account that people genuinely care about, how to become an Instagram influencer, and much more during the course. Additionally, some of the classes are linked to a certification program that you earn if you complete the social media marketing courses. Take a look at the list of the best social media marketing courses.


    • Examine and understand the fundamentals of social media marketing, including how to conduct Facebook campaigns, manage Instagram profiles, advertise on YouTube, and more.
    • Develop your social media profile, establish a cohesive Instagram Feed, and become an Instagram influencer with genuine content and strategy.
    • Gain knowledge of numerous effective social media methods utilized by a variety of marketers to create successful ad campaigns.
    • Learn how to use YouTube successfully to administer your channel and earn money by uploading unique and entertaining videos.

    Duration: Self-paced
    Rating: 4.5/5
    Enroll here:
    Social Media Marketing Classes (Skillshare)
  7. This 12-in-1 course teaches you all you need to know about digital marketing, including social media marketing, YouTube marketing, Facebook marketing, SEO, and much more. This course teaches you how to advertise a business online from the ground up using all major marketing channels, how to design a world-class website in under an hour without any coding, how to establish a mailing list of over 1000 individuals in under 30 days from scratch, and much more. In addition, if you want to work in digital marketing, you obtain a professional certificate of completion after completing the course, which you can use to show employers your skills and get the job you want.

    The finest social media marketing courses include knowledge that is easily consumable and implementable. Expert guidance, student assistance, a flexible learning schedule, additional material to reinforce learning, and a mechanism to show new-found skills and knowledge are all included in the courses. Finally, great courses are cost-effective or provide good value for money.


    • Get an all-in-one package of digital marketing learning that help you build a stable career in the market
    • Avail to 20 hours of training, quizzes, and practical steps to follow that help you learn everything about + SEO, Facebook Marketing, YouTube marketing, Google Adwords, etc.
    • Learn how to get free traffic on a newly built website with the help of social media platforms, LinkedIn marketing, App marketing, and Google Analytics
    • Continuous support from the instructor if you face any queries during the course

    Duration: 23-24 hours
    Rating: 4.4/5.0

    Enroll here:

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