87MM
87MM is a Korean menswear brand founded by three friends - the three supermodels in the Korean fashion industry today: Kim Won Joong, Kim Chan and Park Ji Woon. Keeping up with the growing trend of online shopping in the country, they sought to create an online store and were successful with the idea. After that, with a lot of support from customers, the brand started to open pop-up stores on Gangnam Street and all of the clothes were sold out in just 72 hours. Currently, 87MM is one of the most popular Korean fashion brands in the world. Also, 87MM has been invited to exhibit its collections at Paris Fashion Week.
The style of the 87MM is simple urban but with small details and significant colors, these are must-have items that are very popular with young Koreans. Many celebrities have worn 87MM clothes such as Seo Hyun-jin, IU, Park Bo-gum, Nam Joo-hyuk, Ji Chang-wook.
Founded: 1987
Instagram: https://www.instagram.com/87mm_official/ (190K followers)
Websites: 87mm.co.kr