Clearly Explain What You Offer
It's critical to be clear about what you offer if you're utilizing a portfolio website to sell prints or advertise your services. Include a page or section explaining how prints work, for example, if you sell prints. Explain what types of clients you deal with or what types of projects you accept if you offer photography services.
It also helps to be honest about prices. For print sales, you should have a uniform pricing list, and your prices should be easily accessible to visitors. Custom prints are great, but even visitors interested in one-of-a-kind prints would appreciate knowing your pricing range. In terms of services, quoting pricing in advance might be more difficult. Give a pricing range or a starting price for the services you advertise whenever possible.