Glaceau SmartWater

Glaceau SmartWater distinguishes itself from other bottled water firms by emphasizing their purification method, or rather the absence thereof.

Many of their advertising state that their water is "pure as the first drop of rain," emphasizing how they do not tamper with or add minerals or flavor to the water they get.

That doesn't mean Glaceau SmartWater sells water straight from the tap to customers. Rather, they employ a one-of-a-kind method that mimics the natural hydrologic cycle, vapor distilling water so that it resembles raindrops before it reaches the ground and becomes polluted.

This unusual process and marketing approach has achieved significant success with people seeking as clean and undisturbed water as possible, propelling the firm to the world's fourth best-selling bottled water brand.

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Headquarters: Whitestone, New York

Gross annual sales: $920 million