Hera

Hera is a Korean beauty brand that has gained popularity in recent years for its innovative skincare and makeup products. In 2021, the brand announced a collaboration with Jennie Kim, a member of the popular K-pop group BLACKPINK, for its "Black Foundation" campaign. The campaign featured Jennie as the brand ambassador for Hera's "Black Foundation," a foundation that is designed to provide a flawless and natural-looking finish while also protecting the skin from environmental stressors.

The collaboration between Hera and Jennie was well-received by fans of both the brand and the K-pop group, with many praising the partnership for its innovative approach to beauty and fashion. The campaign helped to increase Hera's visibility both in Korea and internationally, further cementing the brand's reputation as one of the leading beauty brands in the Korean market.

Hera's Rouge Holic Exceptional Lipstick is a popular lipstick that has gained a following among beauty enthusiasts in Korea and beyond. The lipstick has a creamy and moisturizing formula that glides smoothly on the lips and provides long-lasting color. This makes the lipstick an ideal choice for those with dry or chapped lips who are looking for a hydrating and long-lasting lip color.

Headquarters: Seoul, South Korea
Founder: unknown
Founded: 1995
Instagram: instagram.com/herabeauty_official/ (354K followers)

Website: https://www.hera.com/kr/en/