Jobs's co-produced Apple II, Macintosh, and Apple IIc
The first significant achievement to come on the "major contributions and achievements of Steve Jobs" list was Jobs's co-produced Apple II, Macintosh, and Apple IIc. Steve Jobs, together with fellow geniuses Steve Wozniak and Ronald Wayne, founded the Apple Computer in the spring of 1976. The trio entered the computer logic board industry. The Apple I was followed in 1977 by the Apple II, a larger commercial and technological success — a luxurious and comprehensive desktop computer. The Apple II sold at least 6 million copies between the time it was released and circa 1993.
Apple computers garnered positive feedback because they were exceedingly user-friendly, in contrast to the robotic look that Apple's competitors used for their products. Apple quickly became popular in the United States and other Western countries. Jobs understood the need of making personal computers accessible to American households and schools.
The Macintosh, Apple's crown jewel of the decade, was introduced in 1984. Jobs and Wozniak had successfully transitioned from a text-based command-line interface to a mouse-based one. The concept originated at Xerox's Palo Alto Research Center — (XRX). Furthermore, Jobs' marketing and distribution strategies were right on. He notoriously targeted Super Bowl commercial opportunities to promote the Macintosh.
To top it all off, Jobs unveiled the Apple IIc just a few months following the Macintosh. In comparison to earlier Apple computers, the Apple IIc was attractively built and featured an ultra-sleek casing. Customers might also select from a variety of colors provided by the corporation. Jobs was able to understand exactly what clients were searching for and consistently meet their demands.
