Matomo (formerly Piwik)
Top 5 in Top 12 Best Web Analytics Tools
Matomo is an open-source online analytics platform that prioritizes data security and client privacy.
Key features:
- With complete data ownership, customers can use analytics without fear of data being used for marketing or other objectives.
- Protect your and your user's privacy by using a tool that complies with the most stringent privacy legislation, such as GDPR, HIPAA, CCPA, LGPD, and PECR.
- Web analytics data that is comprehensive, ranging from behavioral data to SEO and paid ad performance.
Price: free for self-hosted users, 19€/month for hosting on Matomo’s servers (21-day free trial)
Website: https://matomo.org/