Public Relations: How to Be a Government/PIO Spokesperson

Imagine yourself answering challenging questions from reporters during a tense press conference while maintaining your poise, authority, and message. The news media can receive the precise words and quotations you desire about your government organization.

How to speak for the government. As a representative of a government agency or bureau, you will master successful media relations techniques in this public relations course on "How to Be a Government Spokesperson." Governmental organizations and officials are held to a greater standard of accountability by the media. You may encounter more skepticism and possibly even animosity from the news media as a government spokeswoman.

In this course, you will learn four key skills: how to appear at ease, assured, and relaxed whenever you appear on television or in front of a camera; how to craft a three-part, thirty-second media message for each interview; how to respond to questions from reporters in a strategic, focused manner; and, last but not least, how to package your messages with sound bites so that you can predict in advance which quotes of yours will appear in the final story.

By the end of Public Relations: How to Be a Government/PIO Spokesperson course, you will understand the fundamentals of being a public relations spokesperson. TJ Walker has had positions as a press assistant to members of the US Congress as well as director of communications for the Florida Department of Banking and Finance. For this public relations training, a 100% money-back guarantee is offered. Additionally, the instructor offers a stronger warranty.

What you will learn

• Represent a Government Agency or division in front of the media
• Serve as a media spokesperson for a government agency
• Handle a press conference
• Speak in sound bites

Who this course is for

• Government officails
• Press spokespersons
• Public information officers

Instructor: TJ Walker

Udemy rating: 4.8/5.0, 108 ratings

Enroll here: https://www.udemy.com/course/how-to-be-a-government-spokesperson/