Ralph Lauren
Ralph Lauren Corporation is a publicly traded American fashion corporation founded by American fashion designer Ralph Lauren in 1967. The company's headquarters are in New York City, and it creates products that vary from mid-range to premium. Apparel, housewares, accessories, and fragrances are among the things they market and distribute. The Chaps brand, the Lauren Ralph Lauren sub-premium brand, the premium Polo Ralph Lauren, Double RL, Ralph Lauren Childrenswear, and Denim & Supply Ralph Lauren brands, and the full luxury Ralph Lauren Purple Label and Ralph Lauren Collection brands are among the company's brands.
Ralph Lauren is expensive because it’s a premium brand that provides exclusivity and status to those who wear its products. It’s also loved by men, has a very loyal customer base, and is consumed by celebrities, making the RL products more desirable. Premium brands tend to be more expensive because they provide better raw materials for manufacturing their products. Ralph Lauren manufactures in Italy and China, which makes the products made in Italy (usually the purple label collection) more expensive. But even the products made in China are costly, since they all have the Ralph Lauren logo.
Most Expensive Ralph Lauren Items
- Purple Label Crocodile Duffel Bag: $25,000
- Purple Label Gregory Handmade Tailcoat Tuxedo: $9,995
