Shiseido
Shiseido Company Limited is a worldwide cosmetics company based in Japan. Its product lines include skincare, cosmetics, body care, hair care, and fragrances. Arinobu Fukuhara created it in 1872, making it one of the world's oldest cosmetic enterprises. It is Japan's largest cosmetic company and the world's fifth-largest cosmetic enterprise. Shiseido is offered in Japan at cosmetic counters at select department shops and most pharmacies. In addition to its main label, the corporation controls a slew of other brands and subsidiaries around the world. The corporation is based in Tokyo and is publicly traded on the Tokyo Stock Exchange.
After years of implementing a strategy of mergers and acquisitions of smaller brands, Japan's leading beauty cosmetics group has recently invested in technology startups to enhance the customer experience at their retail store.
Until now, Shiseido owns 42 brands và more than 48000 employees worldwide.
- Brands: 42
- Countries: worldwide
- Employees: +48000
- Website: https://www.shiseido.com