The Fourth Transformation

If you're only passingly aware of what's available, your current image of a VR enthusiast might be of a twenty-something gamer with an oversized headset strapped to their face, tethered to a powerful computer, stumbling and flailing around a room, bumping into walls and furniture as they fight dragons, zombies, and aliens that only they can see. If that's what you're thinking, you're in for a surprise. "The Fourth Transformation: How Augmented Reality and Artificial Intelligence Will Change Everything," by Scoble and Israel. Your mind will be jumbled. It will pique your interest in a feast of inventiveness. It may also cause you to be alarmed in the process. It will open up a whole world of possibilities for you if you are inclined to develop, produce, or invest in new sorts of experiences. If you're ready and able to operate in that environment, you could even find yourself agreeing with Alan Kay that the greatest way to anticipate the future is to invent it.

Scoble and Israel's vision (or, more accurately, reporting) of the future is the greatest significant advancement in digital technology since the invention of the computer. They say that this is a future that will alter not only our technology but also ourselves and our environment. It claims to transform everything, according to its sub-title. That is hardly an exaggeration. They share astounding and mind-blowing stories. Scoble and Israel give us a behind-the-scenes look at what's going on at technology and entertainment labs at startups (some of which are well-funded and near to shipping), colleges, and the top tier of major worldwide businesses.

It's a comprehensive, sweeping assessment, recounted with frenzied enthusiasm (and many cautionary notes), that covers a wide spectrum of advancements expected in the coming decade. The core is a collection of technologies such as virtual reality, augmented reality, and mixed reality that are already on the market in their early, basic, and/or overpriced forms: VR, AR, and MR (respectively, Virtual, Augmented, and Mixed Reality). The Fourth Transformation offers an extensive and informative glossary if you're not yet familiar with the language.

Scoble and Israel have developed The Fourth Transformation book with the aim that it would serve as a business thinker’s handbook for the near-term future. They hope readers will go away knowing the tremendous changes swiftly occurring so that they will sail a successful course through the changes they will be confronted with sooner than they—or their competitors– may realize just yet.

"This is a quick rundown of prospective and current stealth technology, mostly in the realms of augmented and mixed reality. There are several connections to companies and publications throughout the book for further research. Probably more effective as a tool for brainstorming than as a straight source of information."--Daniel J McClure.


Author: Scoble and Israel

Language: Language

Link buy: https://www.amazon.com/Fourth-Transformation-Robert-Scoble/dp/1539894444

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