The Inevitable

Kevin Kelly is the co-founder of WIRED Magazine and the author of 1,000 True Fans, a wildly successful piece of literature. He was also a co-founder of several projects, including the Rosetta Project, which is a functioning repository of all known human languages. He also serves on the board of the Long Now Foundation, which promotes long-term responsibility as an antidote to most modern businesses' relatively short-term horizons...Finally, if that wasn't enough, Kevin is the author of a slew of best-selling novels, one of which he'll discuss with us today: The Inevitable, which is a fascinating book in which he deconstructs the 12 technological forces that will influence our future way of life...

Much of what will happen in the next thirty years is unavoidable, owing to already-existing technology trends. Kevin Kelly offers an upbeat road map for the future in this fascinating, provocative new book, demonstrating how the coming changes in our lives—from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we make—can be explained as the result of a few long-term, accelerating forces.

Kelly shows how these underlying tendencies overlap and are interdependent on one another by describing them as interacting, signifying, flowing, screening, accessing, sharing, filtering, remixing, tracking, and questioning. These broader forces will drastically transform the way we shop, work, study, and interact with one another. It will be simpler for us to stay on top of the impending wave of changes if we understand and embrace them, says Kelly, and structure our day-to-day connections with technology in ways that maximize advantages.

Kelly's bright, positive The Inevitable book, one of the best books on virtual reality will be essential reading for anybody looking for direction on where their business, industry, or life is headed—what to innovate, where to work, where to invest, how to better contact consumers, and what to start putting in place—as this new world arises.


Advance Praise for The Inevitable: "As thrilling as the most fanciful science fiction story, yet based on very real patterns," says one reviewer of The Inevitable. Kevin Kelly is the ideal guide for this life-altering journey." — Mark Frauenfelder, Boing Boing.


Author: Kevin Kelly

Language: English

Link buy: https://www.amazon.com/Inevitable-Understanding-Technological-Forces-Future/dp/0143110373

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