Competitive Strategy

Michael E. Porter's Competitive Strategy, now in its 60th edition in English and translated into 19 languages, has altered the theory, practice, and teaching of business strategy around the world. The book is among the best books on strategic planning you should read.

Porter's study of industries captures the complexity of industry competitiveness in five underlying factors, which is electrifying in its simplicity - as with all great breakthroughs. Porter presents three generic strategies – lowest cost, distinctiveness, and emphasis – that bring structure to the work of strategic positioning. He demonstrates how competitive advantage may be defined in terms of relative cost and relative prices, thus relating it to profitability, and gives a completely new perspective on how profit is made and split. In the nearly two decades after its publication, Porter's paradigm for forecasting competitor behavior has revolutionized the way businesses see their competitors, giving rise to the new discipline of competitor evaluation.

More than a million managers in large and small businesses, investment analysts, consultants, students, and researchers all over the world have absorbed Porter's theories and used them to appraise industries, comprehend competitors, and choose competitive positions. The theories in the audiobook address the basics of competition in a way that is independent of the specifics of how businesses compete.

Competitive strategy has filled a gap in management thought. It serves as a long-lasting foundation and anchor point for all subsequent work. Porter's extensive frameworks and profound insights compose a comprehensive perspective of competition unrivaled in the last quarter-century by bringing a disciplined structure to the subject of how firms attain better profitability. Scott R. Pollak expertly narrates Competitive Strategy.

Author: Michael E. Porter

Link to buy: https://www.amazon.com/Competitive-Strategy-Techniques-Industries-Competitors/dp/0684841487