Strategic Planning

B. Keith Simerson knows from experience what works and what doesn't when it comes to strategic planning. Strategic Planning: A Practical Guide to Strategy Formulation and Execution weaves such information into a roadmap for anybody entrusted with developing a strategic plan, evaluating a strategic planning process, or effectively and efficiently executing resulting plans. The book is not a one-size-fits-all answer; instead, it provides a menu of knowledge and possibilities based on a broad understanding of strategic planning, with similarly broad applicability.


The handbook focuses on two important components of the planning process: the numerous factors that contribute to an effective strategic planning framework, as well as the numerous drivers and enablers of successful execution. With specific facts at their disposal, readers will learn how to develop and implement a business strategy, a personal strategic action plan, or plans for any type of for-profit or nonprofit organization. Specific methodology, tools, and techniques will assist readers through the process of developing and implementing a successful strategy.


Author: B. Keith Simerson

Link to buy: https://www.amazon.com/Strategic-Planning-Practical-Formulation-Execution/dp/0313384800

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