Google Adwords Keyword Planner

Advertisers utilize the Google Ads keyword planner, a free Ads tool, to run SEO campaigns. This tool may be used to study keywords and provide expected clicks, estimated conversions, and search traffic information in order to plan which keywords to utilize for existing and new campaigns. You have the option of searching for long-tail and/or short-tail keywords.

You can also make lists out of a group of keywords to receive forecasts and historical data. Keywords are crucial for SEO, and using a keyword planner makes it simple to target keywords by nation for ad group ideas.

Parts of the Google Keyword Tool and AdWords Traffic Estimator are combined in Google Ads Keyword Planner. Sign up for a free account and utilize the keyword planner tool even if you don't plan to spend money on Google Ads.


You will be needed to supply particular inputs such as a budget, bid, and location in order to get estimates of clicks, impressions, average position, and cost when personalizing your search.


  • Best For: Marketers
  • Cost: Free
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