Nixon

Nixon is a popular American brand that specializes in designing and manufacturing a wide range of products, including watches, accessories, audio equipment, and bags. The company was founded in 1997 in Encinitas, California, by Chad DiNenna and Andy Laats. Nixon's primary focus is on creating products that cater to the active, adventurous, and style-conscious individuals who appreciate quality and functionality.

The brand's initial product offering was centered around high-quality, custom-designed watches. Nixon quickly gained popularity for its innovative designs, durable construction, and attention to detail. Their watches are often characterized by a blend of classic style and modern features, making them suitable for various occasions, from outdoor adventures to urban settings.

Billabong quickly became interested in Nixon and bought the brand in 2006, thereby making Nixon the first "surf watch" firm. Nixon continued to support several surfers, snowboarders, and tour events, earning consumer trust and solidifying its position as a leading brand in the surf and action sports industries.

Nixon split from Billabong in 2012 to reclaim its independence as a brand. Nixon provides a wide variety of bags, leather products, and accessories in addition to their focus on high-end watches for men and women.

Instagram: https://www.instagram.com/nixon/ (662 000 followers)

Founded: 1997

Website: https://www.nixon.com/collections/mens-surf-watches