Shoe Dog
Phil Knight, the creator of Nike, Inc., is one of the world's most powerful corporate CEOs. He was the company's CEO from 1964 to 2004, as well as its board chairman from 2004 to 2016, and he is now Chairman Emeritus. He and his wife, Penny, live in Oregon.
Shoe Dog was chosen one of Bill Gates' five favorite books of 2016, and he described it as "an outstanding tale, a refreshingly honest reminder of what the route to corporate success truly looks like." It's a tumultuous, risky, and chaotic trip littered with blunders, interminable difficulties, and sacrifice. Phil Knight is willing to open up in ways that few CEOs are."
Phil Knight, fresh out of business school, borrowed $50 from his father and founded a firm with a simple mission: import high-quality, low-cost running shoes from Japan. Knight earned $8,000 in his first year selling shoes from the trunk of his automobile in 1963. Nike's annual sales now exceed $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is one of the few icons that is instantly recognized around the world.
But the man behind the swoosh, Knight, has always been a mystery. He finally shares his story in Shoe Dog. At the age of twenty-four, Knight decides that rather than working for a large organization, he will start something new, exciting, and unique. He describes the numerous risks he faced, the heartbreaking defeats, the vicious competitors and unfriendly bankers—as well as his several spectacular victories. Above all, he remembers the relationships that shaped Nike's heart and soul, with his former track coach, the irascible and flamboyant Bill Bowerman, and with his first workers, a motley crew of misfits and savants who rapidly became a band of swoosh-crazed brothers.
They established a brand—and a culture—that transformed everything by harnessing the explosive power of a bold vision and a shared belief in the transformative power of sports.
Author: Phil Knight
Link to buy: https://www.amazon.com/Shoe-Dog-Memoir-Creator-Nike/dp/1501135929
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