Top 10 Best Books On Logo Design
Logo design is an essential aspect of branding for any business or organization. A logo represents a company's identity and communicates its values and ... read more...personality to customers. If you're interested in logo design, there are many great resources available to help you learn the craft. In this article, we'll explore some of the best books on logo design to help you sharpen your skills and gain inspiration for your next project.
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Logo Modernism is a comprehensive book that chronicles the evolution of logo design from the period between 1940 and 1980, during which modernism reigned supreme. This period saw a major shift in the field of graphic design, as designers experimented with new forms, typefaces, and styles. Among the best books on logo design, the book features over 6,000 logos from the era, making it an essential reference for designers, marketers, and anyone interested in the history of graphic design.
The book is authored by Jens Müller, a graphic designer, and author based in Germany. Müller is the founder of the award-winning design studio, Optik, and has worked with a range of clients including Red Bull, Sony, and Heineken. He has also authored several other books on graphic design, including "History of Graphic Design," "Saul Bass: 20 Iconic Film Posters," and "Logo Talks."
In the introduction to Logo Modernism, Müller explains the cultural and historical context of the modernist movement and its impact on logo design. He provides insight into the key design principles of the era, such as simplicity, legibility, and abstraction, and how they influenced the creation of logos that have stood the test of time. The book also includes interviews with leading designers of the period, providing a unique perspective on their creative process and design philosophy.
Overall, Logo Modernism is an excellent resource for anyone interested in graphic design or branding. It provides a detailed account of the evolution of logo design during a pivotal period in the history of graphic design, and showcases some of the most iconic logos of the 20th century.
Author: R. Roger Remington , Jens Müller
Link to buy: https://www.amazon.com/Logo-Modernism-English-French-German/dp/3836545306/
Ratings: 4.9 out of 5 stars (from 955 reviews)
Best Sellers Rank: #24,408 in Books
#1 in Advertising Graphic Design
#2 in Branding & Logo Design
#56 in Graphic Design Techniques
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Logo Design Love is a comprehensive guide to the art and science of creating memorable and effective logos. The book, written by David Airey, a seasoned graphic designer, provides an in-depth look into the logo design process, from understanding the client's needs to creating a timeless visual identity.
David Airey is an accomplished graphic designer and blogger who has been working in the design industry for over 15 years. He has worked with a variety of clients, from small businesses to multinational corporations, helping them to create unique and memorable brand identities. Airey is also the author of several design books, including Work for Money, Design for Love and Identity Designed.
The introduction of Logo Design Love outlines the importance of logos in today's business world and the role they play in establishing brand identity. The book provides a step-by-step guide to creating logos that are simple, memorable, and effective. It covers topics such as understanding the client's needs, researching the competition, choosing the right typeface and color palette, and designing for multiple applications.
One of the key strengths of the book is that it is not only a practical guide but also a source of inspiration. It includes case studies of successful logos and provides insights into the design process behind them. The book is illustrated with stunning visuals, including sketches, concept designs, and finished logos, which make it a pleasure to read and a valuable resource for designers and business owners alike.
Overall, Logo Design Love is an essential resource for anyone involved in creating brand identities or interested in the art and science of logo design. David Airey's expertise, coupled with his engaging writing style and practical approach, makes this book a must-read for graphic designers, marketing professionals, and entrepreneurs.
Author: David Airey
Link to buy: https://www.amazon.com/Logo-Design-Love-Creating-Identities/dp/0321985206/
Ratings: 4.7 out of 5 stars (from 726 reviews)
Best Sellers Rank: #69,614 in Books
#6 in Desktop Publishing
#14 in Branding & Logo Design
#70 in Arts & Photography Study & Teaching
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Los Logos 7, edited by Robert Klanten, is the latest edition of the Los Logos series, which has been a go-to resource for designers and brand managers since its inception in 2002. This comprehensive compendium showcases over 7000 contemporary logos, with a focus on innovative, cutting-edge design from around the world. The book is an essential reference for designers looking for inspiration, as well as those seeking to keep up with the latest trends in branding.
Robert Klanten is a Berlin-based designer and editor, known for his work in the field of visual communication. He is the founder and Creative Director of Gestalten, a renowned publishing house specializing in design, architecture, and lifestyle books. Klanten has edited numerous books on graphic design, including the previous six editions of Los Logos, and has a keen eye for innovative design and visual storytelling.
In the introduction to Los Logos 7, Klanten emphasizes the importance of logos in our visual landscape, noting that they serve as the "fundamental building block[s] of any brand." He discusses the changing nature of logo design, noting that contemporary logos must be adaptable, dynamic, and versatile in order to meet the demands of a rapidly evolving digital landscape. Klanten also highlights some of the key trends in logo design, such as the use of geometric shapes, bold typography, and bright, saturated colors.
Overall, Los Logos 7 is a must-have resource for any designer or branding professional. With its stunning visuals, insightful commentary, and comprehensive coverage of the latest trends in logo design, this book is sure to inspire and inform in equal measure. It is one of the best books on logo design.
Author: Nina C., Robert Klanten
Link to buy: https://www.amazon.com/Los-Logos-7-Robert-Klanten/dp/3899555465
Ratings: 4.5 out of 5 stars (from 106 reviews)
Best Sellers Rank: #960,470 in Books
#170 in Branding & Logo Design
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Logo: A Handbook for the Rebel is a thought-provoking book that offers a fresh perspective on the nature of rebellion and its potential to bring about positive change. Written by Joshua Sofaer, an artist and performer known for his boundary-pushing projects, Lôg is a rallying cry for those who seek to challenge the status quo and create a more equitable society.
In this book, Sofaer draws on his experiences working with various marginalized groups to explore the ways in which rebellion can be a powerful tool for social transformation. Through a combination of personal anecdotes, historical analysis, and philosophical musings, he argues that rebellion is not only necessary, but also essential for the survival of our democracy.
Sofaer's writing is engaging and accessible, and he manages to strike a balance between theory and practice, making Lôg a valuable resource for activists, artists, and anyone interested in effecting change. His insights into the nature of power and the mechanisms of control will be of particular interest to those who have ever felt powerless in the face of injustice.
At a time when the world is facing numerous challenges, from climate change to political polarization, Lôg offers a much-needed dose of inspiration and guidance. It is a book that challenges readers to think critically about their role in shaping society, and to embrace their inner rebel in the pursuit of a more just and equitable world.
Author: Michael Evamy
Link to buy: https://www.amazon.com/dp/1780671806
Ratings: 4.6 out of 5 stars (from 348 reviews)
Best Sellers Rank: #602,377 in Books
#117 in Branding & Logo Design
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Logotype Mini, written by Michael Evamy, is a comprehensive guide to logo design that features over 1,300 logos from around the world. This pocket-sized edition of the book is perfect for designers and creatives on the go who are looking for inspiration and guidance in their logo design projects.
The book is divided into two parts: the first part covers the history and principles of logo design, while the second part showcases logos from a wide range of industries including fashion, food, technology, and more. Each logo is accompanied by a brief description of the design and its significance, making it easy for readers to understand the thought process behind each design.
In addition to its visual appeal, Logotype Mini is also a valuable resource for designers who want to stay up-to-date on current design trends and best practices. The book provides insights into the creative process of some of the world's most successful logo designers and showcases a range of design styles and techniques.
Michael Evamy is an accomplished designer and author who has worked with clients such as Adidas, Coca-Cola, and the BBC. His previous books on logo design, including Logo and Logotype, have been well-received by designers and critics alike. Logotype Mini is a continuation of his mission to inspire and educate designers on the art and science of logo design. The book is among the best books on logo design.
Whether you're a seasoned designer or just starting out, Logotype Mini is an essential resource for anyone looking to create memorable and effective logos. With its compact size and wealth of information, this book is a must-have for any designer's library.
Author: Michael Evamy
Link to buy: https://www.amazon.com/Logotype-Mini-Michael-Evamy/dp/1780678576
Ratings: 4.7 out of 5 stars (from 396 reviews)
Best Sellers Rank: #326,368 in Books
#49 in Advertising Graphic Design
#66 in Branding & Logo Design
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The book "Symbol" by Angus Hyland and Steven Bateman is a beautifully crafted exploration of symbols and their impact on society. Angus Hyland is a renowned designer and creative director, known for his innovative approach to design and typography. Steven Bateman is an author and graphic designer who has worked on numerous design projects for clients around the world.
"Symbol" is a visual and intellectual feast for anyone interested in the power of symbols. The book features over 1,300 symbols from around the world, ranging from ancient hieroglyphs to modern logos. The authors delve into the history, meaning, and significance of each symbol, revealing how they have been used in different cultures and contexts over time.
In the book's introduction, the authors explain their fascination with symbols and their desire to create a comprehensive guide to the world of symbols. They write, "Symbols are a fundamental aspect of human communication, conveying complex ideas and emotions through simple forms. They are the building blocks of language, enabling us to express our thoughts and feelings in a way that transcends cultural and linguistic barriers."
The book is organized thematically, with chapters devoted to different types of symbols, such as religious symbols, political symbols, and corporate logos. Each chapter includes a detailed introduction and analysis of the symbols featured, as well as stunning visual examples.
Overall, "Symbol" is a must-read for anyone interested in design, communication, and culture. It is a rich and fascinating exploration of the world of symbols, and an essential resource for designers, artists, and anyone who wants to understand the power of visual communication.
Author: Angus Hyland ,Steven Bateman
Link to buy: https://www.amazon.com/dp/1780671849
Ratings: 4.6 out of 5 stars (from 307 reviews)
Best Sellers Rank: #323,606 in Books
#65 in Branding & Logo Design
#1,322 in Design & Decorative Arts
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Logo Life: Histories of 100 Famous Logos, written by Ron van der Vlugt, is a fascinating journey through the evolution of logos of some of the most iconic brands in the world. Van der Vlugt is a graphic designer, editor, and author based in Amsterdam. He has worked on various design projects for international clients, including the International Olympic Committee, and has published several books on design.
Logo Life is a beautifully designed book that takes readers on a journey through the history of logos. Van der Vlugt has researched and compiled detailed histories of 100 famous logos, ranging from Coca-Cola and McDonald's to Nike and Apple. Each logo is accompanied by its history, evolution, and anecdotes that provide a glimpse into the brand's personality.
The book not only explores the design and evolution of logos but also sheds light on the impact of logos on popular culture and the psychology of branding. Van der Vlugt's engaging writing style and the book's stunning visuals make it an enjoyable read for anyone interested in design, branding, or marketing.
Logo Life is a must-have for designers, marketers, entrepreneurs, and anyone who wants to understand the power of logos in shaping brand identity and consumer perception. The book is a testament to the importance of good design and the role it plays in building successful brands that stand the test of time.
Author: Ron van der Vlugt
Link to buy: https://www.amazon.com/Logo-Life-Histories-Famous-Logos/dp/9063692609/
Ratings: 4.8 out of 5 stars (from 32 reviews)
Best Sellers Rank: #2,017,090 in Books
#325 in Advertising Graphic Design
#347 in Branding & Logo Design
#2,690 in Advertising (Books)
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Effective Logo Design Guidelines for Marketers is a comprehensive guide to creating professional and memorable logos that effectively communicate a brand's message. Written by David Wolf, a seasoned graphic designer with over 20 years of experience in the industry, this book is a must-read for marketers and designers alike.
In the fast-paced world of business, a logo is often the first point of contact a consumer has with a brand. It's crucial to create a logo that is not only visually appealing but also communicates the essence of the brand. David Wolf understands this better than most, and in this book, he shares his expertise on logo design, covering everything from the basics of logo creation to the nuances of color theory and typography.
The book starts with an overview of the importance of logos and the key elements that make up a successful logo. From there, David Wolf takes readers through the step-by-step process of creating a logo, starting with research and conceptualization and ending with final production. Along the way, he provides tips and tricks for creating a logo that stands out from the crowd and resonates with the target audience.
One of the unique aspects of this book is its focus on the intersection of logo design and marketing. David Wolf understands that a logo is not just a design element; it's a powerful marketing tool. He shows readers how to create logos that are not only visually stunning but also strategically effective in communicating a brand's message.
Overall, Effective Logo Design Guidelines for Marketers is an essential resource for anyone involved in the creation of logos, from designers to marketing professionals. With its practical tips and expert insights, this book is sure to become a go-to reference for years to come.
Author: Aaron James Draplin
Link to buy: https://www.amazon.com/Draplin-Design-Co-Pretty-Everything/dp/1419720171/
Ratings: 4.8 out of 5 stars (from 1307 reviews)
Best Sellers Rank: #36,725 in Books
#4 in Advertising Graphic Design
#5 in Branding & Logo Design
#33 in Illustration and Graphic Design
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Anita Nipane is a two-time Amazon bestselling author with over 20,000 readers worldwide. Anita has 10 years of experience as a marketing professional in various industries and holds a Master's degree in Business Administration and numerous marketing qualifications. Anita's books explain complex content creation and self-publishing strategies in a clear and structured manner.
Do you have a logo for your blog or business? Are you certain it contributes to the development of your brand and communicates your brand values? Perhaps you are a startup owner in need of a new logo.
Don't be fooled into thinking that all you need is a good designer to create a good logo. Actually, the outcome is largely dependent on you as a business owner or marketer because no one knows your company or project better than you.
Even the most experienced and professional designer will struggle to create an effective logo for your brand unless you understand the fundamental principles of logo design and guide him in the right direction. As a result, the more educated you are, the better the outcome.
How to Create a Logo? will not teach you how to design a logo technically. It is also not intended for professional designers. This book is intended for small business owners, bloggers, and marketers who want to ensure that their logo is properly designed. Its goal is to introduce you to the fundamental principles of logo design.
Following the completion of the book How to Create a Logo? You will understand the psychology of shapes, the significance of colors in branding, and the significance of responsive logo design, as well as how to test your logo to ensure it works.
This book is a brief but informative introduction to a broad and complex subject. The number of pages indicates that it is a quick read. You can probably read it in an hour or two because its goal is not to turn you into a professional designer, but to provide quick guidelines on how to evaluate any logo you see and create your own logo using best practices. Furthermore, you will be introduced to a plethora of free or low-cost online resources for creating your logo design.
Author: Anita Nipane
Link to buy: https://www.amazon.com/Effective-Logo-Design-Guidelines-Marketers-ebook/dp/B01MUMLU0J/
Ratings: 4.3 out of 5 stars (from 75 reviews)
Best Sellers Rank: #119,057 in Kindle Store
#6 in Online Advertising
#9 in Blogging (Kindle Store)
#19 in One-Hour Business & Money Short Reads
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Logo Design is an essential part of branding and marketing for any business or organization. A well-designed logo can communicate a company's values, personality, and offerings to its customers in a visually compelling way. If you're looking to improve your logo design skills or gain inspiration for your next project, then the book Logo Design by Julius Wiedemann, one of the best book on logo design, is an excellent resource to consider.
Julius Wiedemann is a renowned graphic designer, editor, and author who has published numerous books on design, art, and pop culture. He is currently the executive editor for design and pop culture at TASCHEN, a leading publisher of art books. In Logo Design, Wiedemann curates a collection of over 2,000 logos from around the world, showcasing different styles, techniques, and trends in logo design.
The book is organized into different categories, such as typography, monograms, symbols, and letterforms, making it easy to navigate and find inspiration for specific types of logos. Each logo is accompanied by a brief description of the company it represents, the designer who created it, and the design process involved. The book also includes interviews with prominent designers and design studios, offering insights into their creative process and philosophy.
Whether you're a beginner or a seasoned designer, Logo Design is an invaluable resource for anyone interested in logo design and branding. With its comprehensive collection of logos and informative commentary, the book is sure to inspire and inform your next logo design project. You can purchase the book on Amazon at the link provided.
Author: Julius Wiedemann
Link to buy: https://www.amazon.com/Logo-Design-Julius-Wiedemann/dp/3836556340/
Ratings: 4.4 out of 5 stars (from 224 reviews)
Best Sellers Rank: #336,071 in Books
#52 in Advertising Graphic Design
#71 in Branding & Logo Design
#806 in Graphic Design Techniques