Email Marketing Demystified
Matt Paulson is the creator of MarketBeat, an Inc. 5000 financial media firm that provides real-time financial data and impartial market research to help individual investors make better trading decisions. Each month, over five million investors visit MarketBeat's network of websites, and its daily email has over 750,000 subscribers.
While many have said that email is dead, a small group of digital marketers has been quietly generating tremendous results utilizing little-known email marketing strategies.
Digital marketing expert Matthew Paulson exposes the strategies and techniques that top email marketers are currently employing to develop enormous mailing lists, write captivating copy that converts, and make millions of dollars in income using their email lists in Email Marketing Demystified.
Inside, you'll discover how to:
- Create a big mailing list by utilizing 15 distinct tried-and-true list-building approaches.
- Create intriguing language that attracts your readers and motivates them to act.
- Optimize each phase of your email marketing funnel to increase sales.
- Create a fan following that is extremely engaged and hungry for your material.
- Using email marketing, you may generate six new revenue streams for your company.
- Follow our best practices to keep your messages out of the spam bin.
Using the tactics presented in Email Marketing Demystified, Matthew Paulson has naturally created an email list of over 900,000 investors and produces more than $6 million in revenue every year. Email marketing can act as the rocket fuel that will explode your business, regardless of the type of business you are establishing.
The new second edition of Email Marketing Demystified, released in 2019, features new tactics for improving email deliverability, generating additional revenue with your email list, and complying with GDPR rules. The second edition now includes a fresh new chapter that shows you how to use web push notifications to build your subscriber base and create more cash, an extraordinarily powerful new technology that Matthew refers to as his "second email list."
Author: Matthew Paulson
Link to buy: https://www.amazon.com/Email-Marketing-Demystified-Converts-Generate/dp/0990530043/
Ratings: 4.3 out of 5 stars (from 76 reviews)
Best Sellers Rank: #430,913 in Books
#385 in Direct Marketing (Books)