Merrill Edge
Merrill Edge is an online brokerage platform that allows individuals to invest in the stock market, mutual funds, ETFs, and other investment vehicles. It is a subsidiary of Bank of America and was launched in 2010. Merrill Edge offers a variety of investment tools, including a mobile app, research and insights, educational resources, and a wide range of investment options.
One of the unique features of Merrill Edge is its integration with Bank of America's banking services. This allows clients to link their Merrill Edge accounts with their Bank of America accounts, providing easy access to their investment accounts and a single sign-on process for both services.
Merrill Edge offers a variety of account types, including individual and joint brokerage accounts, traditional and Roth IRA accounts, education savings accounts, and small business retirement accounts. The platform also offers a robo-advisory service called Merrill Edge Guided Investing, which uses an algorithm to recommend investments based on a client's risk tolerance, investment goals, and time horizon.
Pros
- Low trading fees
- Limited to US clients and products
- Easy and seamless account opening
Cons
- No demo account
- Strong parent company
- Few options for deposit/withdrawal
Google rating: 4.5/5.0
Fees: $0 for online stock and ETF trades
Website: https://www.merrilledge.com/
