The Psychology of Selling

Brian Tracy is the Chairman and CEO of Brian Tracy International, a company that specializes in individual and organizational development. Brian's goal is to assist you in achieving your personal and business objectives more quickly and easily than you could have imagined.


Brian Tracy has advised over 1,000 businesses and spoken to over 5,000,000 people in 5,000 talks and seminars across the United States, Canada, and 55 other countries. Each year, he addresses over 250,000 people as a Keynote speaker and seminar leader.


Insurance is a sales job, and to sell insurance, you must understand the psychology of selling. What do your prospects believe? How can you persuade them to buy? Brian Tracy will show you how to move from prospect to close. Discover how to more than double and triple your sales in any market. It's a prosperous promise that sales guru Brian Tracy has seen fulfilled time and time again. Listening to and applying his ideas has resulted in more millionaires than any other sales training process ever developed.


Tracy teaches you the following in Psychology of Selling:

  • "Sales and selling's inner game"
  • How to Overcome Rejection Anxiety
  • How to Develop Unshakeable Self-Belief

Tracy demonstrates how salespeople can improve their effectiveness by learning to control their thoughts, feelings, and actions. The Psychology of Selling, one of the best books on insurance sales, provides you with a set of ideas, methods, strategies, and techniques that you can use right away to make more sales, faster and easier than ever before.


Author: Brian Tracy

Link to buy: https://www.amazon.com/Psychology-Selling-Increase-Thought-Possible/dp/0785288066

Ratings: 4.7 out of 5 stars (from 1598 reviews)

Best Sellers Rank: #10,698 in Books

#16 in Advertising (Books)

#46 in Sales & Selling (Books)

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