The Seven Pillars of Customer Success

Wayne McCulloch, a Top 100 Customer Success Strategist and one of the world's best customer success specialists, serves as the Customer Success Leader for Google Cloud's complete SaaS portfolio. He is a keynote speaker and multiple industry award winner with over twenty-five years of experience in customer-focused roles.

Whose insight do you rely on for success as a customer success leader? Your field is still emerging, but your occupation is one of the world's fastest growing. There are several books and blogs created by successful people sharing their experiences and strategies, but how do you know what will work for you? Whose professional counsel can you rely on?

Wayne McCulloch has over 25 years of expertise in the software industry, including years spent in training, adoption, and customer experience, which are the foundations of customer success. He's now sharing what he's learned as a chief customer officer in charge of global success activities. Wayne provides a flexible framework for developing an effective customer success organization in The Seven Pillars of Customer Success. From customer journey actions to transformation advisor development, you'll find specific examples of how businesses have put these seven pillars to the test. You need a proven framework and knowledgeable perspective to develop a culture of customer success and stand out in the marketplace—this book gives both, and more.

Author: Wayne McCulloch

Link to buy: https://www.amazon.com/Seven-Pillars-Customer-Success-Framework/dp/1544516606

Ratings: 4.8 out of 5 stars (from 136 reviews)

Best Sellers Rank: #36,874 in Books

#49 in Customer Relations (Books)

#65 in Strategy & Competition

#74 in Marketing & Consumer Behavior