Criteo

Online display ads are provided by Criteo, an advertising company. The business was established and is headquartered in the French capital of Paris. In 2005, Jean-Baptiste Rudelle, Franck Le Ouay, and Romain Niccoli established Criteo in Paris, France. The first four years of Criteo were dedicated to research and development, and the company released its first product in April 2008. The Criteo Silicon Valley branch first opened its doors in 2010. Criteo relocated its headquarters from California to Paris, France, in 2012.

Greg Coleman was introduced as the new president of Criteo on April 7th, 2011. Coleman has held positions as diverse as executive vice president of worldwide sales at Yahoo! and president and chief revenue officer at The Huffington Post. The company's IPO, which took place in October 2013, brought in $251 million.

On January 1st, 2016, Rudelle transitioned to the role of executive chairman, and Eric Eichmann, previously president and COO, assumed the role of CEO. In a complaint filed in June of 2016, Criteo accused Steelhouse, an adversarial ad tech firm, of improperly claiming credit for users' visits to retailers' websites. Steelhouse filed an answer, accusing Criteo of deceptive marketing and abusive business practices. Both parties decided to terminate their litigation in November 2016 after Criteo's request for an injunction was denied in October 2016. In order to improve its ecommerce serving capabilities, Criteo bought HookLogic on October 4th, 2016. HookLogic is a retail exchange, ad server, and attribution firm with a laser focus on retailers.

Founded: 2005
Headquarters: Paris, France
Website: https://www.criteo.com/