Meta Platforms owns Facebook, an American online social media and social networking service. Mark Zuckerberg founded Facebook in 2004 with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes. The name is derived from the face book directories commonly given to American university students. Membership was initially restricted to Harvard students, but has since expanded to include students from other North American universities and, since 2006, anyone over the age of 13. Facebook had 2.8 billion monthly active users as of 2020, ranking fourth in global internet usage. It was the most downloaded mobile app in the decade of 2010.
Friends, coworkers, and family members from your previous or present lives are more likely to appear on Facebook than any other social media platform. Facebook is primarily used for the posting of personal photographs, links, and quick notes, but users can also become fans of businesses or groups on the social networking website. Many individuals and businesses make use of Facebook groups to bring consumers or communities together in one place on the internet.
Facebook groups, as opposed to Facebook pages, are not used for commercial purposes, but they can be quite beneficial for igniting dialogues among members. If you're wanting to reach an adult audience with visually appealing (or videographically appealing) content that captures their attention, generates an emotional response, and inspires them to share it, Facebook is a terrific place to begin your search.
In order to quickly develop an online community around a topic or organization, Facebook is the most effective social media platform to use.
Share of internet users: 86.2%
