The last one in the Top 10 Most Used Social Media In Nigeria that Toplist would like to introduce to you is Pinterest. Pinterest is an image sharing and social media service that allows users to save and discover information (specifically "ideas") on the internet through the use of images, and on a smaller scale, animated GIFs and videos[8] in the form of pinboards. Ben Silbermann, Paul Sciarra, and Evan Sharp created the site, which had over 430 million global monthly active users as of February 2022. Pinterest, Inc., based in San Francisco, runs it.
Pinterest is a well-known social bookmarking platform that allows you to save and discover creative inspiration for a wide range of topics such as cuisine, DIY home projects, fashion, vacation ideas, interior design, business, and everything in between. This social media network, which has a primarily female readership, is frequently mentioned as an important component of the product discovery process.
Pinterest has the most focused female readership of any social media network. Millennials account for roughly 80% of their users. Pinterest should be your first priority if your target market is primarily adult women, or if your business revolves around lifestyle, fashion, home décor, or DIY.
Share of internet users: 26.8%
