Instagram is a photo and video sharing social networking service founded by Kevin Systrom and Mike Krieger in the United States. Facebook Inc. purchased the service in April 2012 for approximately $1 billion in cash and stock. Users can upload media to the app, which can then be edited with filters and organized using hashtags and geographical tagging. Posts can be shared with the general public or with pre-approved followers. Users can browse the content of other users by tag and location, view trending content, like photos, and follow other users to add their content to a personal feed.
Influencers, bloggers, corporations, small business owners, friends, and everyone in between call Instagram home. Instagram has become one of the most popular social networking sites for teenagers and young adults due to its innovative designs that include a variety of effects. Instagram is a treasure trove for reaching people under the age of 40.
Since its inception, Instagram has proven to be a fantastic marketing tool for businesses looking to expand their reach and improve product awareness. Overall, Instagram is a lot of fun to use because it works so well and achieves its goal.
Share of internet users: 73.1%
