Introduction to Market Research

The basics of market research are the focus of this course. You'll learn about the fundamentals and nature of market research, as well as the research method and the value of a research proposal. Problem creation, problem solving, research topics, and research objectives will all be prioritized. The seminar will conclude with a discussion of market research ethics.

Learners who complete this course successfully will be able to:

• Examine the basics of market research.
  
• Consider how you conducted your research.
• Create a list of research questions and objectives.
• Construct a research proposal.
• Market research ethics

Market research analysts, social media strategists, marketing managers, product managers, and market researchers will benefit from this training. This is one of the Best Online Business Research Courses.

What you will learn

• Examine the fundamentals of market research.
• Concentrate on the study procedure.
• Create a list of research questions and objectives.
• Construct a research proposal.

Skill you will gain

• Get to know the fundamentals of market research.
• Determine and establish the research requirements.
• Recognize the research procedure
• Consider how the research proposal has evolved.

Instructors: Athanasia Lampraki, Evangelia Katsikea

Offered by: Queen Mary University of London

Enroll here: https://www.coursera.org/learn/market-research-course-1