Methods of Persuasion

Nick Kolenda has developed a unique methodology for influencing people's thoughts based on cognitive psychology concepts. He has created a stage show that depicts this phenomenon as "mind reading." Millions of people around the world have watched his demonstrations.


For the first time, Methods of Persuasion reveals some of the secrets. You'll learn how to use these principles to influence both others' and your own opinions. This book reveals a highly effective 7-step persuasion technique based on research from the academic field of psychology:

  • Step 1: Mold Their Perception
  • Step 2: Elicit Congruent Attitudes
  • Step 3: Trigger Social Pressure
  • Step 4: Habituate Your Message
  • Step 5: Optimize Your Message
  • Step 6: Drive Their Momentum
  • Step 7: Sustain Their Compliance


Methods of Persuasion will teach you the psychological underpinnings of each step. You'll learn how to apply the METHODS technique in your personal daily life to influence the thoughts, emotions, and behavior of others in almost any situation.


Author: Nick Kolenda

Link to buy: https://www.amazon.com/gp/aw/d/0615815650/

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